We diagnose the real source of the water before quoting anything — no guessing, no upsell, just a plan sized to your property.

SGP Waterproofing is a licensed and insured Waterproofing contractor serving homeowners, property managers, and commercial building owners across New Franken, WI. We didn't start as a marketing company that added waterproofing to a service list — our crews came up running sump pumps, pouring interior drain tile, and injecting epoxy into foundation cracks long before the trucks had our name on the door.
We keep our crews local rather than routing calls through a national call center, which means the technician who answers your questions on the phone is often the same person standing in your basement two hours later. That continuity cuts down on the miscommunication that drags out so many waterproofing jobs.
Soil composition changes how much hydrostatic pressure builds against a foundation wall, and New Franken, WI's mix of clay-heavy and sandy soils behaves differently depending on the neighborhood, sometimes block to block. A crew that hasn't worked the area tends to size drainage systems using generic assumptions instead of what's actually under the yard.
We also see a lot of properties where a previous waterproofing attempt only addressed the symptom — a topical sealant painted over a cracked wall, for example — without solving the pressure or grading issue causing the crack in the first place. Part of every New Franken, WI inspection is checking for that kind of prior patch job before we recommend anything new.

Most New Franken, WI water intrusion problems don't start as a flood — they start small, and they get worse on a schedule. Here's what our technicians look for on a first inspection.
That damp, earthy smell in a finished or unfinished basement is usually mold or mildew feeding on moisture that's already gotten past your walls.
Those white, chalky mineral deposits on block or poured concrete walls are salt left behind after water has migrated through the concrete and evaporated.
A crack that's a sixteenth of an inch wide today can become a sixteenth of an inch wider by next spring if the pressure behind the wall isn't relieved.
Bubbling paint or soft drywall near the baseboards is one of the last signs to show up, which means moisture has typically been present for weeks already.
A window well that fills with water during heavy rain is putting direct pressure on the glass and frame, and it's one of the most common entry points we find in older New Franken, WI homes.
Water that pools against your foundation after every rain is telling you the drainage system, whatever's left of it, has stopped doing its job.
Every job starts with the same on-site inspection, whether it's a single crack or a full interior drainage retrofit. Below are the services New Franken, WI clients request most often.
Once the water is out, we run air movers and dehumidifiers to bring humidity down before mold has a chance to establish itself in drywall or subfloor.
Interior drain tile systems, sump pump installation, and vapor barrier wall systems make up the bulk of our residential basement work across New Franken, WI neighborhoods.
We coordinate directly with building engineers and HOA boards so the scope, timeline, and access requirements are agreed on before a crew ever shows up on-site.
We classify every crack before injecting it — structural cracks get epoxy, active leaks get flexible polyurethane that expands to fill voids behind the wall.
We install heavy-gauge vapor barriers, seal foundation vents, and add a dedicated sump basin so a damp New Franken, WI crawl space stops feeding moisture into the floor joists above it.
We trace surface water back to its source, which is often a downspout discharging too close to the foundation or a grade that slopes the wrong direction entirely.
A dispatcher walks through symptoms with you on the phone so the crew that shows up already has a rough idea what they're dealing with.
A technician maps moisture readings, checks grading, and identifies whether the source is groundwater, surface water, or condensation.
We put the scope, materials, and price in writing so you can compare it against anyone else's estimate line for line.
Most residential jobs finish in one to three days, and we walk the property with you afterward to confirm every drain, pump, and seal is working.
You'll know the total cost before we start — no hourly billing, no surprise add-ons once the walls are already open.
Same-day availability isn't guaranteed on every job, but our New Franken, WI dispatch is built to prioritize it whenever the situation calls for it.
Every technician trains on interior drain tile installation, sump system sizing, and crack classification before they lead a job on their own.
Warranty callbacks get the same dispatch priority as a new emergency, because a repeat leak is still an active problem for you.

Every interior drainage system, sump installation, and crack repair we complete in New Franken, WI comes with a written, transferable warranty — useful if you sell the property before the coverage period ends.


Our New Franken coverage area extends through most of the surrounding New Franken, WI communities. Give us a call even if your address falls just outside the zone below; we'll let you know honestly if we can reach you same-day.

Zip codes we serve in New Franken, WI: 54229

"Our basement flooded during a storm at 2am and someone actually picked up the phone. The crew had pumps running before sunrise and came back two days later to install the drain tile system."
— New Franken Homeowner
"The crack in our basement wall had been leaking for a year before we finally called. Injection took less than an afternoon and it's been dry since."
— New Franken Seller
"Our crawl space had standing water and a mold smell we couldn't get rid of. They pumped it out, encapsulated the whole thing, and added a dedicated sump discharge line."
— New Franken Homeowner
"Our old sump pump died during the biggest storm of the year and we got water in the finished basement. They replaced it with a battery backup system so we're covered even during a power outage."
— New Franken Customer
"Our parking garage had a persistent leak coming through the deck above the lower level. They installed a membrane system and coordinated the work around tenant parking so nobody was displaced."
— New Franken Property Manager
"We'd been dealing with musty smell in the basement for years and finally found out it was efflorescence building up behind the paint. Interior drain tile solved it for good."
— New Franken Homeowner
Response time depends on call volume and severity, but emergency water intrusion always jumps the queue ahead of routine estimates.
Yes — every job gets a flat-rate, written quote before work begins, and that number doesn't change once the crew is on-site.
We handle active flooding, sump pump failures, and failed foundation walls with same-day dispatch, portable extraction pumps, and temporary water mitigation.
Pricing varies with scope, but every New Franken, WI customer gets an itemized written estimate before any work is authorized, so there's never a guessing game.
No crack is too small to inspect; catching it early usually means a smaller repair bill down the road.
We install both — interior drain tile and sump systems for most residential jobs, and exterior membrane or French drain systems when the source is surface water or when excavation is practical.
A single crack injection can be done in an afternoon, while a full interior drainage system typically runs two to three days start to finish.
We're happy to provide the documentation adjusters typically request, though we recommend confirming your specific coverage details directly with your insurance provider.
We can walk your specific setup during an inspection and tell you honestly whether your existing drain needs a pump added.
Yes, every interior drainage, sump, and crack repair job comes with a written warranty, and terms are explained in full before you approve the quote.
Yes — we pump out existing standing water first, then move into encapsulation and sump installation once the space is dry enough to work in safely.
Commercial scheduling is handled separately from residential dispatch so larger projects get the coordinated planning they need.
Call now for a free inspection and a flat-rate quote before anything gets worse.
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